Tag Archives: facebook

OpenCamp Blackhat SEO with Social Media

The first content session I’m attending at OpenCamp is by Gio, aka Giovanni Gallucci, a longtime search and social media marketer based in Dallas. The topic is “Blackhat SEO” and the room is packed! The session was cut a bit short due to technical difficulties with getting the conference started and Gio took it in stride and was both entertaining and informative – the right mix for a morning tech crowd. Gio says “Black hat is simply another way to automate a time-consuming process. In other areas of marketing and life in general we encourage automation in order to maximize efficiency and get a leg up on our competitors”. According to the conference session description, the nature of this session doesn’t allow liveblogging or tweeting, which i think is a load of crap, so I’ll liveblog it anyway
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Paul Allen Sues Google, Yahoo, Facebook, Others Over Patents

Paul Allen, the Microsoft co-founder and one of the richest men on earth, has filed a patent infringement suit today against several Internet titans, the Wall Street Journal reports. The lawsuit centers on technology developed a decade ago by Interval Research Corp., a technology lab that Allen owned between 1992 and 2000. Eleven companies are *** Read the full post by clicking on the headline above ***
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Jumping Army Strong on Social Media & the Golden Knights

Army Strong Stories is a program to draw attention to the real life and experience of being in the Army through soldier stories communicated via media socially. Recently  Greg Swan of the Minneapolis Public Relations firm, Weber Shandwick, that is behind the Army Strong Stories campaign contacted me with a compelling opportunity to create my own Army story: “Would you like to go skydiving with the US Army Golden Knights?” Who are the Golden Knights ? In 1959 13 men joined together to form the Strategic Army Corps Sport Parachute Team, to compete in the communist dominated sport of skydiving. The team performed so well that on June 1, 1961 the Army maded them an official parachute team and the Knights (men and women) have been wowing audiences at air shows ever since. Greg is a well known “social media guy” and works with the Army account for his agency. At first I was uncertain about the jump, but after looking at the competitive skydiving team’s website , YouTube channel and blog , I decided it was worth checking out. One thing Greg didn’t know when he invited me was that I spent several years on active duty in the military.
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Survey: Older Americans Flocking To Social Media

Teenagers have been grappling with a tough question lately: What do I do when mom tries to friend me on Facebook? Well, you ain’t seen nothing yet, whippersnappers. There’s a new dilemma you better start thinking about: What do you do when grandma sends a friend request? That’s more and more likely according to a new report *** Read the full post by clicking on the headline above ***
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5 Actionable Takeaways from SES San Francisco 2010

Posted by jennita Last week I covered SES San Francisco for SEOmoz. Every time I attend a conference, I try to go to sessions that will have information I can bring back to the community. Sometimes I look for sessions that aim to answer questions we see a lot in Q & A or that I notice popping up in comments on the blog. Either way, my focus is usually to find information that will be helpful to the community. Now and then I get a little greedy though, and attend sessions that will benefit me in my job.
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How Core Components Of Social Media Have Made Us A Connected World

While ‘social media’ may not be a completely new term (see the recent Forbes Magazine article for examples of great social media campaigns that began in the 1990s), the fast development of what social media has now become in the past years is staggering. The Influence of Twitter and Facebook There are more people on Facebook worldwide *** Read the full post by clicking on the headline above ***
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Facebook versus Google? | SEO Blogs & Latest Search Engine …

Despite Facebook and Google doing different things in a very impressive fashion, there has been some talk about them being in competition. Those interested in.
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Getting Started With Social Media Valuation

Even with all the buzz about social media, many people have questions about how to value social media marketing efforts. It’s not uncommon to hear (very legitimate) questions such as: “How much is it worth for a user to become a fan of ours on Facebook, or to follow us on Twitter?“ “How much revenue is social *** Read the full post by clicking on the headline above ***
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Hot On Sphinn: Facebook Places, SEO’s Reputation, Link Building & More

Where does Facebook Places fit into the local ecosystem? If local search was the game of Risk, David Mihm says Facebook Places is instantly one of the major countries. Does the SEO industry need a (stronger) advocacy group to improve its reputation? Matthew Diehl says such a group could help consumers make better choices when *** Read the full post by clicking on the headline above ***
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Raven SEO Tools Review

Everyday it seems like a new SEO tool or toolset is launching. I've been quite impressed with the improvements and enhancements to Raven's SEO Tools since they launched. There are so many features in Raven but I want to focus on some of the really unique ones which make Raven a must have for me. Link Research Tools Raven has 2 powerful, time-saving tools in their Link Research toolset. Site Finder and Backlink Explorer are 2 tools that really help me quickly assess and work through link profiles and the link landscape of a particular keyword. Site Finder Site Finder is keyword driven and the reports are saved under the website profile you are working on in Raven
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