Tag Archives: marketing

5 Social Media Tips for Ecommerce Marketing

If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites. Just consider the statistics from social media monitoring site Pingdom : Males and females almost equally use social sites (47% vs. 53%) 61% of Facebook users are middle aged or older, with the average age being 37 18- to 24-year-olds don’t dominate any particular social networking site; they’re spread out all over The bottom line: If you aren’t discovering which in social networking channels your customers spend time and include them in your ecommerce marketing mix, you’re probably  missing out on building relationships, community and increasing new customer acquisition through online word of mouth. Leverage these five social media marketing tips for ecommerce to either get started with more social digital marketing or take your current social strategy to the next level: 1. Go Where Your Customers Are Very few things in life promise endless options – digital and social media marketing being one exception. From Facebook to Twitter to LinkedIn to YouTube, there’s no limit to the number of social networking channels available for your business to leverage. Key to successful social media marketing for ecommerce is choosing the right channels to reach customers
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BIGLIST Social SEO Blogs Update 031110

Welcome to the post-Winter/pre-Spring version of the BIGLIST review of  SEO blogs .  Snow is starting to melt and you can actually walk around outside (in Minnesota) without your eyelashes freezing together. We have a nice group for you to review so fire up your RSS reader and subscribe. LyndiT blog gets our attention for great design and user experience in this BIGLIST update. Lyndi Thompson is a Social Media and Online Marketing Specialist and like me, is addicted to peanut M&Ms.  Besides writing about a mix of social media, SEO, web design and online marketing topics, you might be interested to know Lyndi lives on a mini farm, owns several animals including a donkey and supports some great causes in the Northwest. Frank Thinking About Internet Marketing – Frank Reed blogs on several sites including Marketing Pilgrim and Biznology. Here, he shares is talented writing skills to tell stories about SMB internet marketing topics.
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More Video Marketing Case Studies from Leading Brands

Yesterday, I posted Video Marketing Case Studies with David Meerman Scott and Me . At the end of the post, I said, "If you have any video marketing case studies that you'd like to share with us, just mention them." Silly me. Click to read the rest of this post...
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An Overview of the Four Most Popular Binding Styles

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Search Engine Optimization | An Explanation Of Search Engine …

Talking about the SEO is such a unique perspective than any other marketing campaign in the world. First we have to become aware of the fact that what exactly i.
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Video Marketing Case Studies with David Meerman Scott and Me

Recently, I sat down with David Meerman Scott, the author of the bestseller The New Rules of Marketing & PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly and the new book World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories. I'm the author of YouTube and Video Marketing: An Hour a Day , we have the same publisher, and we're virtually neighbors. Click to read the rest of this post...
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An Explanation of Search Engine Optimization – Kahuki Webmaster …

Talking about the SEO is such a unique perspective than any other marketing campaign in the world. First we have to become aware of the fact that what exactly is the search engine optimization ( SEO ) all about?
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An Explanation of Search Engine Optimization – Google Community

Talking about the SEO is such a unique perspective than any other marketing campaign in the world. First we have to become aware of the fact that what.
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11 Free Tools for Social Media Optimization

Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Heck, we’ve been blogging about SMO since 2006! Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search. The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Here are 11 social media and SEO tools you might find useful: howsociable.com – Social visibility score knowem.com – Profile building tool Social Media for Firefox – Build a powerful social profile on social news & bookmarking sites semrush.com – Find competitor organic search rankings Google Insights – Keyword demand trends Page Inlink Analyzer – Analyze inbound links, their Delicious bookmarks & keyword tags majesticseo.com – Historical back-link tracking trackur.com – Social media monitoring socialmention.com – Real-time social search & scoring, social keyword research bit.ly – Search friendly URL shortening with analytics analytics.postrank.com – Track social engagement with combined Google & social analytics Below are screen shots of each tool with a more detailed description of how you might use them. HowSociable is a useful tool to quickly gauge the social presence of a particular keyword or brand name. Agencies like TopRank Marketing will use this kind of tool (customized) to take snapshots of customer social presence metrics for social media optimization programs
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SMX West 2010 – Man on the Street Interviews

Posted by jennita Note: This post will make you smile, possibly even laugh. It won't however teach you much about SEO. You've been warned. Last week I attended SMX West in Santa Clara, California and took a couple flip video cameras along. I thought it would be fun to do "man on the street" interviews, somewhat along the lines of Jay Leno's " Jaywalking " episodes on The Tonight Show. Another great idea I had was to employ the help of Dana Lookadoo from Yo! Yo! SEO to help with the interviews. Little did I know she'd be so great at it (ok, I lie. I knew she'd do much better than I would!).
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