Tag Archives: people

Video Marketing Case Studies with David Meerman Scott and Me

Recently, I sat down with David Meerman Scott, the author of the bestseller The New Rules of Marketing & PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly and the new book World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories. I'm the author of YouTube and Video Marketing: An Hour a Day , we have the same publisher, and we're virtually neighbors. Click to read the rest of this post...
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Learning SEO: It Can Get Noisy

There is obviously no shortage of information on SEO. But thanks for turning up here :) The sheer avalanche of SEO information can be overwhelming, for beginners and experts alike. Who do you know who to listen to? What information do you need to know, and what information is filler? Why should you even listen to SEOBook ? 1
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Yahoo Partners With Twitter Again

It seems like for every search company to remain cool, they need to have a partnership with Twitter. And since Yahoo is no longer a search company, I guess they need to be very cool and announce yet another partnership with them . This partnership includes three primary elements: 1) People will be able to access their personal Twitter feeds across Yahoo!'s many products and properties, including the homepage, Yahoo! Mail, Yahoo! Sports, and others, letting them check in more easily on what's happening with the people and things they care about while on Yahoo!. 2) People will be able to update their Twitter status and share content from Yahoo! in their Twitter stream, so they can easily share their Yahoo! experiences with their friends and followers on Twitter. 3) Yahoo! Search and Yahoo! media properties like News, Finance, Entertainment, and Sports will include real-time public Twitter updates across a variety of topics. Yahoo! Search users will immediately see real-time Twitter results today; go to Yahoo! and try it out. Let me quote some of my favorite lines from the WebmasterWorld discussion: This is getting stupid now.
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Three Google Execs Convicted In Italy Over YouTube Privacy Issues

Honestly, I am shocked that Italy prosecuted and convicted three Google executives in Italy over a YouTube video. The news was all over Techmeme yesterday. I'll quote Reuters : A Milan court has convicted three Google Inc executives for the 2006 transmission of a video showing the bullying of a youth with Down's syndrome, the judge in the case told Reuters on Wednesday. The three were sentenced to six months in jail after being convicted of invasion of privacy, the judge said. A fourth executive was found not guilty. Google wrote on their blog that this is a serious threat to the web in Italy. Google said: But we are deeply troubled by this conviction for another equally important reason. It attacks the very principles of freedom on which the Internet is built
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Meet the Mozzers!

Posted by jennita Over the past few months, we've announced a number of exciting changes here at the mozPlex. Some of those include becoming focused on our software , new SEO tools and a cultural change with our TAGFEE Tenets . With that, we're committed to being transparent and authentic and feel we've done a great job keeping the SEOmoz community up to date on many of these changes. However, one area we've been slacking is in ensuring that our community knows who we are, as a team. There are many mozzers who mainly work behind the scenes building tools, or providing excellent customer service to our members. Along with our shift from consulting, we've had a few organizational changes and people's roles have changed. Additionally we have a number of moz Associates that help contribute to the blog and provide expertise in Q & A . We'd like to take this opportunity to introduce you to our team, and ask you to get to know us a little better.
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Search Engine Optimization – Some Techniques – mortgage refinance

Charlotte SEO helps you to develop a site that is well in the eyes of the people. Simply having a website won't benefit your business. If the website is not in reach of the customers who search on internet using search engines then ...
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Running Giveaway Competitions for Links and SEO

Posted by RobOusbey There are very few tactics which can guarantee success in linkbuilding. Executed correctly, giving something away is one that gets close to fulfilling that promise. This post covers competitions and giveaways; I'll share techniques and tactics you can use, and will include links to some interesting competitions seen online recently, and some that we've run for clients. Running giveaways online typically offers a few different opportunities; of most immediate use to SEOs is that competitions can attract links from authoritative sites and a variety of domains.
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Condolences To Bing’s Brett Yount

This site has always been about the community. I try to share educational insights, news details, plus have fun when appropriate. I also have shared sad events that impact significant people in our industry, because - we are one large community that is impacted by the people around us. Recently, I asked where did the Bing webmaster representative, Brett Yount , go? He basically went off the forums and we didn't hear from him for a few weeks. It turned out that Brett lost his father in January and he took some bereavement time off.
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Google Buys Aardvark, You Surprised?

Yesterday, TechCrunch broke the news that Aardvark, a human powered answer engine, was purchased by Google. Google confirmed the deal, but did not confirm the $50 million price tag associated with the deal. Aardvark basically allows you to send the network a question. It will then look at your network of people, figure out who is best to answer the question you asked and send them the question via IM, email or Twitter. If (big if) someone replies with an answer, it will then return you the answer via IM, email or Twitter.
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Why Many Successful People Become Jerks

Why Popular People May Seem Negative to Some I was chatting with a friend today about one of our projects and he mentioned how he stopped liking a few other internet marketers recently due to their negativity. Him stating that gave me a bit of internal reflection, and I think it comes down to a few things... When people get from a certain level of success to say 5x or 10x, many may feel guilty about making the money and become negative about others to justify their own behaviors (after all, in *many* cases, when you grow income beyond a certain level it can require either moral flexibility and/or the ability to sharply change your internal values). Some people forget where they came from and become arrogant. Market forces force you to value your time. If you don't the market will set it at $0. And so (the people they used to help for free) they now tell to screw off simply because their time is valued more and they keep having less of it to spread around to a larger pool of people. This is also a learned behavior because the neediest people are often the laziest, rudest, and least appreciative.
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