Tag Archives: social

Possible Google MayDay Algorithm Tweak?

A WebmasterWorld thread has a few, not many, webmasters and SEOs talking about a possible tweak to the MayDay algorithm tweak. For those of you who do not know what MayDay is, it was a pretty significant ranking algorithm change that took place around the same time Google pushed through their index update, named Caffeine. You can learn a bit more about MayDay over here . Some webmasters and SEOs are suggesting there was a tweak to this ranking algorithm change over the weekend. The discussion is at WebmasterWorld where Senior Member drall said: We spotted Mayday a few days before it became widespread.
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Brent Payne of Tribune Shares Some Social Media Link Building Tips

Last week at SES San Francisco, Brent Payne, the SEO Director of the Tribune, shared some of his social media link building tips during the News Search Optimization session. Click to read the rest of this post...
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Jumping Army Strong on Social Media & the Golden Knights

Army Strong Stories is a program to draw attention to the real life and experience of being in the Army through soldier stories communicated via media socially. Recently  Greg Swan of the Minneapolis Public Relations firm, Weber Shandwick, that is behind the Army Strong Stories campaign contacted me with a compelling opportunity to create my own Army story: “Would you like to go skydiving with the US Army Golden Knights?” Who are the Golden Knights ? In 1959 13 men joined together to form the Strategic Army Corps Sport Parachute Team, to compete in the communist dominated sport of skydiving. The team performed so well that on June 1, 1961 the Army maded them an official parachute team and the Knights (men and women) have been wowing audiences at air shows ever since. Greg is a well known “social media guy” and works with the Army account for his agency. At first I was uncertain about the jump, but after looking at the competitive skydiving team’s website , YouTube channel and blog , I decided it was worth checking out. One thing Greg didn’t know when he invited me was that I spent several years on active duty in the military.
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SES San Francisco 2010 Wrap-Up

QR code on the side of a building? Geek cool. Last week the West Coast Search Engine Strategies conference moved from San Jose back to its roots in San Francisco. It was a well attended show (5,000+ in 2009 vs. 6,000 in 2010 registrations), despite the illusion created by the voluminous Moscone
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SEO News- Is your Website SEO fits Social media Trends? * Brisbane …

Social Media Guide suggests that, your website must be ready for SEO and Social Media together. If you running a Business website, Social media branding is always an important Factor which affects you. For More SEO Newscial media ...
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Real Time Storytelling – SES SF

For mainstream media to survive, if not thrive, it must integrate with the social web and create engagement surrounding content.  For social media to remain relevant and compelling, it must work in tandem with news organizations to create a symbiotic storytelling relationship. The future may be a stream with the authenticity of the social web and the reach of mainstream media. Lead by moderator Khris Loux, CEO & Co-Founder, Echo this panel took a bleeding edge look on real-time story telling through an open discussion and Q&A. Panel participants: Dan Schmidt, Senior Product Manager, CBS Interactive Andrew Lyons, Commercial Director, UltraKnowledge Dermot Waters, Senior Director of Product Development, CNN.com Louis Gray, Managing Director of New Media, Paladin Advisors Group Moderator:  what is a brief definition of real-time storytelling? Waters:  Weaving a coherent narrative between disparate conversations.
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SES San Francisco 2010 Coverage Recap

Search Engine Strategies San Francisco is now over and I wanted to recap the sessions we covered over the past three days. But first, I wanted to thank our live blog volunteers. Keri Morgret of MyNextCustomer , Ben Pfeiffer & Shanon Woodruff of RankSmart did an outstanding job covering the sessions. I hope you enjoyed the coverage and I wanted to give a big thank you to them. We covered about 35 sessions and here they are: Day One: Opening Keynote - Jeffrey Hayzlett, Celebrity CMO Former Kodak CMO How Large Advertisers are Accelerating their SEO with Social Media Search: Where to Next? Digital Asset Optimization Meaningful SEO Metrics: Going Beyond the Numbers Introduction to Information Retrieval on the Web Link Building Basics Content Marketing Optimization Deep Dive Into Analytics Developing Great Content Introduction to Remarketing Day Two: Keynote - BJ Fogg Author, Persuasive Technology News Search Optimization Bringing SEO In-House: The Pros and Cons Crossing the Digital Divide: The Leap From Search to Display It's All About the User: Search Insights for Your Site Search, PR & the Social Butterfly Real-Time Storytelling Link Building in August of 2010 with Jim Boykin Competitive Research B2B Search Marketing Tips Twitternation & Automation Twitternation & Automation How to Become a Link Magnet Beyond the Click: What Shoppers Need Now Day Three: Keynote - Tim Ash, Author, CEO, SiteTuners.com PPC or SEO? The Ultimate Search Marketing Battle Social Media 101 Duplicate Content & Multiple Site Issues Search Marketing Toolbox Social & the Marketing Mix Ads in a Quality Score World Killer Facebook Marketing: Do's and Don'ts Advanced Paid Search Tactics Thanks all!
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Managing Your Google Reputation – SES San Francisco

We are almost at the finish line, but there are still a few more sessions to go so hang in there with me. Next up we have Trackur's Andy Beal (Trackur) going solo. I follow Andy on Twitter. Andy is the Indiana Jones of reputation management. He also has great teeth and quite possibly, the best accent ever (he's originally from England, and now lives in North Carolina). Tip of the day from Andy is to focus on using reputation management techniques now rather than wait for a crisis to hit. 5 Keys to Search Engine Reputation Management (SERM) 1. Rethink Keywords Give thought about what people will type in when searchers are looking to find out about you and your reputation
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SES SFO: Social & the Marketing Mix

Below is live coverage of the Social & the Marketing Mix from the SES SFO conference. This coverage is provided by Shanon Woodruff of RankSmart . We are using a live blogging tool to provide the real time coverage, please excuse any typos. You can also interact with us and while we are live blogging, so feel free to ask us questions as we blog. We will publish the archive below after the session is completed.
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SES SFO: Social Media 101

Below is live coverage of the Social Media 101 from the SES SFO conference. This coverage is provided by Shanon Woodruff of RankSmart . We are using a live blogging tool to provide the real time coverage, please excuse any typos. You can also interact with us and while we are live blogging, so feel free to ask us questions as we blog. We will publish the archive below after the session is completed. Social Media 101
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